Coca-Cola Bottling Consolidated (CCBCC) Coursework

Coca-Cola Bottling Consolidated (CCBCC) - Coursework Example The Coca Cola Bottlers Consolidated is a market leader as it is the biggest and largest soft drink distribution company in the region, covering a wider area and preferred by most consumer. The products from this organization are preferred to products from other companies since it uses a stronger brand name of the Coca Cola Company. These products are considered as price setters in the region for other soft drinks from other different companies.Products and Services of the CCBCThe Coca Cola Bottlers Consolidated specializes in sparkling beverages as well as still beverages. Among the sparkling beverages include bottled water, tea, ready to drink coffee, enhanced water, juices and sports drink. On the other hand, the still beverages include products like POWERade, vitamin water, and Minute Maid Juices To Go as well as Dasani water products. Additionally, the CCBC holds agreement to produce, distribute and market Dr. Pepper. The Company also has an agreement to market other products lik e the Monster energy drink and Sundrop. It also produces its own products such as Country Breeze tea and Fuel in a bottle power shots and Tum-E Yummies which is a vitamin C enhanced energy drink. On top of these, it produces other beverages for other Coca Cola bottlers. It also provides restaurants and other immediate consumption outlets with fountain products to its clients (Coca-colacompany, 2013).Problems of CCBCThe severe problems that the Coca Cola Bottlers Consolidated faces as an organization are the problems related to competition.